SMS Program
Text marketing — opt-in & consent
Opt-in & consent disclosure · Last updated: September 3, 2026
Some businesses that use Tally — salons and barbershops — send their own clients occasional appointment offers and promotions by text. These messages are sent by Tally Technologies LLC on behalf of the business, from a phone number assigned to that business, and show the business’s name. A client receives them only after separately opting in to marketing with that business. Marketing consent is never bundled with appointment or booking consent, and is never a condition of booking, buying, or receiving anything.
The two ways a client opts in to marketing
1. Reply YES to a one-time invitation
The business may send a client it already has a relationship with a single invitation text. The client opts in only by replying YES. The invitation reads:
We record the reply as the client’s consent. A client who does not reply YES is not opted in and receives no marketing.
This is not a public keyword campaign: there is no advertised keyword or short code to text. The business sends the invitation only to a specific client it already has a relationship with, and that client’s YES reply to that message is the opt-in.
2. Tick the box on the business’s booking page
On the business’s online booking page, beneath the appointment-text consent, there is a separate, unchecked-by-default box:
The client opts in to marketing only by ticking this box themselves. It is separate from the appointment-text consent above it, and leaving it unticked has no effect on the booking.
The client enters their own mobile number on this same booking form, just above the consent boxes, so the phone number and the marketing permission are captured together on one form:
What we send
Appointment openings, last-minute availability, and occasional promotions from the business — for example, “we have color openings this week.” Every message identifies the business and includes “Reply STOP to opt out.”
A live example
A client of Sainte Hair Salon in American Fork, Utah who has opted in to marketing might receive, from Sainte’s number on Sainte’s behalf:
Reply STOP to opt out, HELP for help. Msg & data rates may apply.
Program disclosures
| Program | Opt-in appointment offers and promotions a business sends to its own clients, on behalf of the business. |
| Who sends it | Tally Technologies LLC (Tally), on behalf of the business, from a phone number assigned to that business. |
| How you opt in | By replying YES to the business’s one-time invitation text, OR by ticking the separate, unchecked “text me openings & deals” box on the business’s booking page. Marketing consent is separate from appointment consent and is not a condition of any purchase. |
| Message frequency | Varies — a few messages per month at most. |
| Cost | Message and data rates may apply. |
| Opt out | Reply STOP at any time to stop all marketing messages from that business. |
| Help | Reply HELP, call (385) 486-5470, or email sales@gettallyai.com. |
| Privacy | We never sell, rent, or share your mobile number, marketing-consent status, or opt-out status with third parties, affiliates, lead generators, or data brokers for marketing. See our Privacy Policy. |
For full details, see our Privacy Policy and Terms of Service.